There’s a part of Instagram that, for some reason, nobody talks about.
Although most of the modern population has an instagram account, the only posts they see often consists of their friends, family, or celebrities. The concerts they went to, the color runs they ran, the nights out they had– all that and more. And until recently, that’s all I thought instagram was. I was very wrong.
The explore page, where one can find things of their interest, began to show me videos– but they were edited to a song, and sometimes instead of videos they were pictures– or some combination of the two. Clips edited to a song, with added effects and shakes and color correction. It fascinated me, the variety of these videos, colloquially known as edits.
Some are beautiful, in terms of creativity and aesthetic. Here’s one.
Celebs like Finn Wolfhard above are often edited. The truth is, people edit what they want to– what makes them happy, what inspires them. For some, celebrities or actors are the one thing they love to edit.
For some, they like to edit tv shows. These edits are the most abundant on instagram– most people edit The Vampire Diaries, Teen Wolf, Riverdale, The Originals, Reign, One Tree Hill– the list goes on and on. It is amazing how much variety this one category of tv shows holds as well.
Here’s one edit of Doctor Who. Notice how there’s so much going on– the slow motion (which editors call velocity), and fades, and the loop. Even though it seems simple, an edit like this can take hours.
There are so many different styles of editing. These are two examples of the same movie, Kingsman: The Secret Service, but completely different edits.
You can see how the use of different effects, transitions, and timings make for a different mood, along with the song chosen. It takes a lot to make these short videos.
In the captions to these posts, abbreviated phrases show up. Here’s a little word bank to help with understanding these.
AC = audio credit (Also known as the song. Some editors edit the audio– for example lower the pitch, or amplify the bass. Since downloading Instagram posts is possible, many editors download other edits to use that audio. If they do, they must give credit to the person who adjusted it.)
IB = inspired by (This is a very loose term. An editor can be inspired by another editor in many aspects– the subject being edited, the style, an effect, even the color correction.)
CC = coloring credit (Every editor uses a coloring. Most use Magic Bullet Looks, a plugin for color correcting. Some give away their colorings by exporting the file and uploading it to a site to be downloaded, so editors can use other people’s colorings. They must credit if they do, since they did not make that coloring.)
OC = overlay credit (Few editors make their own overlays, but when they do and they give them away, the editor who uses it must give credit to them.) Here’s an example of someone using overlay credit.
DT – dedicated to (Just like when a book has dedications, this is for when you think a certain someone might love to have that edit dedicated to them. It’s a very sweet gesture.)
All in all, the editing community is very kind. Everyone wants to help each other out, and teach each other all the cool effects they’ve learned. Instagram is full of very, very talented individuals who make their transitions and effects from scratch– some use After Effects, some Final Cut Pro, some Sony Vegas Pro, and some even use phone apps.
It’s a way to express oneself, and to inspire others to create something beautiful and impactful. Although some of these edits get thousands and tens of thousands of views, many people don’t know about this side of Instagram. If you want to check these edits out for yourselves, visit the #omgpage hashtag on Instagram, where most editors post their edits.